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Formwork

About the studio

A small studio with big-agency standards.

Formwork is an independent team of designers and developers. We keep our client list short on purpose, so every project gets senior attention from the first call to launch day and beyond.

Three members of the Formwork team sketching website wireframes together in a notebook

2015

Founded in a spare room. Still independent, still hands-on.

Our story

We started Formwork to build the websites we wished our clients already had.

After years inside large agencies, our founders kept seeing the same thing: small and mid-sized businesses paying for big-agency overhead, then getting handed websites they couldn't update and nobody had tested with real customers.

So we built a studio around a different idea. Keep the team senior and the process transparent. Price projects up front. Build sites that load fast, rank well and are simple to run. Then stick around to make them better.

Eleven years and more than 120 launches later, most of our new work comes from client referrals. We think that says more than any award could.

By the numbers

A small team with a serious track record.

Eleven years of launches, measured the way our clients measure them.

websites and apps launched
120+
average page speed score at launch
98
of new projects come from referrals
85%
designing and building for the web
11 yrs

What we believe

Four promises we make to every client.

They shape how we price, how we communicate and how we build. If we ever fall short of them, tell us.

01

Plain talk

No jargon and no smoke and mirrors. You will always know what we are doing, why we are doing it, and what it costs.

02

Speed is a feature

Fast sites rank higher and sell more. We set a performance budget on every project and we stick to it.

03

Built to be owned

You get the code, the accounts and the know-how. We design for the team who will run the site long after launch.

04

Results over awards

We measure success in bookings, sales and sign-ups, and we keep tracking them with you after launch.

The team

The people you will actually work with.

No account managers relaying messages. You talk directly to the designers and developers building your project.

  • Maya Okafor

    Founder & Creative Director

    Maya started Formwork after a decade leading design teams at agencies large and small. She keeps every project focused on the people who will actually use the site.

  • Daniel Reyes

    Technical Director

    Daniel leads engineering and architecture. He has shipped everything from busy online stores to logistics platforms, and he takes load times personally.

  • Priya Nair

    Lead Product Designer

    Priya turns messy requirements into clear, usable interfaces. She runs our discovery workshops and looks after the design system on every project.

  • Tom Lindqvist

    Senior Developer

    Tom builds the front ends clients see and the integrations they never have to think about. He is happiest when a page loads before you finish blinking.

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